Gasmoney.net - Internet Marketing Blog

MySpace is launching a SelfServe for its network, This will bring in a self-service advertising platform for marketers. it’s specifically designed for small businesses, politicians, and others, who would like to take advantage of MySpace’s social network for advertising. Very similar to Google AdSense, there will be targeted ads that will display across its network. I cant help think that the good old myspace spammers on the network now will find a way to exploit this new system.

Anyone will be able to create an ad. And it looks like you’ll be able to leverage your friends network for pushing ads.Users will be able to customize ads to a certain extent, and target them based on region and demographics, as well as interest categories. MySpace will also offer analytics for tracking the performance of your ads.

Along with the announcement of the new self-serve ad network, MySpace is also launching HyperTargeting, which will let marketers buy advertising that’s specific to interest-based segments on MySpace. I wonder how this will affect the big players in the myspace resource niche? does this give the new webmasters coming into the market? i guess time will tell.

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